Makeup for everyone. Simple.
Odara Cosmetics was born out of the need for a reliable range of beauty products for women of colour. For too long we have been underrepresented in the cosmetics industry. We aim to put a stop to this by offering an all-inclusive line of luscious makeup designed for darker skin tones. Bold, vibrant and impossible to ignore; our gorgeous goods will have you going about your day empowered and ready to take on anything life throws at you with confidence.
Australian owned and operated.
We formed in Melbourne back in 2016. Professional makeup artist Amal Duale wanted to bring cleaner cosmetics to the global market. Being well versed in all things beauty, she noticed very few brands catered to her skin colour. Not only that, but many contained chemicals and nasty additives. Amal set out to change this and so form an all-natural solution to gaining smoother skin. Australia is a hugely multicultural region and we wanted to celebrate this diversity by providing cosmetics tailored to women of colour. Amal formed the brand out of her own struggle to find makeup that suited her skin tone.
Mineral & Natural.
Vegan, cruelty free and totally void of any chemicals. Our organic ingredients are expertly selected to rest, rejuvenate and refresh even the most bothersome of skin problems. A stunning shea butter infused lipstick to upgrade your everyday look. Green tea based foundation to freshen up your skin. Face serum to prevent wrinkles dryness and flaking. We provide everything the modern woman needs to begin beaming with confidence. Our goal is to empower women all around Australia to be completely self assured and comfortable in who they are. Through the creation of carefully curated cosmetics we hope to give women the tools they need to begin looking stunning and stand out.